Video content an important aspect for online gambling

Video content an important aspect for online gambling

Video content has steadily become one of the more popular themes with consumers, so obviously it has become more important to Google. This means that videos are quickly becoming one of the best ways to reach potential customers.

The online gambling industry is becoming more and more competitive and webmasters are continuously trying to find new ways to separate themselves from the pack. A very good way of doing that is by adding video content to their usual methods of attracting traffic.

“If a picture is worth a thousand words than how many words is a video worth? Imagine this, with over 72 minutes of video being uploaded to YouTube every minute, video is a must have for your business, your product and for success in your online marketing strategy”, said Ben-Ezra, a leading marketing expert who specializes in SEO, mobile marketing, PPC and social media marketing.

One of the most common excuses that companies use is the high cost for production, even though nowadays there are plenty of cheap ways of creating content. “The company must understand the fact that it is costing them more money not using video. When I talk about video I don’t mean high production expensive video with directors, actors, scrip writers and such, I mean down to earth do it yourself productions which are the best kind.” said Ben-Ezra when asked about this fallacy that many companies fall into.

The logical conclusion for all online gambling companies would be to start rolling out video content and to stop wondering about the possible costs and consider the positive side of all of this.

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